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Documentation

This tool was experienced in the holistic approach of strategic design.

We tried to review all the aspects that come into play when we think about a strategic innovation, and that's the sweet spot between desirability, viability, feasability, and impact.

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Best practices

When using this tool, make sure to satisfy the checkboxes below. You can find more details about each box in the bottom.

The setting

Before to start working on the cultural probes, prepare the right setting. You are about to go through an exercice that will stimulate your brain in different ways! Are you ready for this? You need a space that is stimulating for your creativity and your focus. Ideally, a space that lets you move freely and provides the right tools for each step. Be sure to be in a calm and relaxed mindset. Put the scope of research and the topic of research in front of you.

The objective

When ideating the probes, you need to ask, for each probe: what is the objective from this probe? For example the objective could be: getting to know the environment where the respondent does a specific activity, or getting to know at what time of the day the respondant is most likely to feel a certain way, or the most relevant object when it comes to a specific topic. Each probe should have an objective, an information we're trying to get a grip on, or a path to explore.

Define the scope

For each probe, you are free to define the scope, depending on your project and your research. It can be specific, or it can be broad, or both. At the early stage of the research, usually we are exploring around a topic and we ask broader questions. Keep in mind that the more specific the question, the easier it will be to analyse the data and detect relevant patterns within the respondees.

The user journey

When you prepare the cultural probes, think about the steps that the respondant will take through time. What to do, when to do it, and how? The ergonomy is a crucial part in this experience that will engage the respondant in his daily life. In order to keep the commitment, you have to guide your user through easy steps, that are realisticly feasible, and of course, don't forget to provide the right tools for them to participate (example : pencils to write, cameras to take pictures, qr codes to upload files, etc...)'

The organisation

When crafting this set, you will go about different steps that require different resources. The ideation needs ideation tools